Headline analyser
Type a headline and, if you have one, the search it should match. Each check says what works, what could be better and why, so you can see where the score comes from.
- GoodLength in characters54 characters: short enough to show in full as a title.
- GoodLength in words10 words: enough to be specific without losing the reader.
- GoodKeywordYour keyword starts at word 5, near the start where readers and results pages see it first.
- GoodNumberIt has a number, which sets a clear expectation.
- GoodStrong wordsWords that give a reason to click: simple.
- GoodFormA how-to headline: it promises a practical result.
- GoodClarityPlain words and no filler.
- GoodCapital lettersNo shouted words.
- GoodClickbaitNo clickbait phrases.
- GoodPunctuationPunctuation is calm.
Want other versions to compare? Write title alternatives with the SEO title generator.
Runs in your browser. Nothing you type is sent to Notable.
How it works
- Each check is pass, could be better or needs work. Length, words, keyword, number, strong words, form and clarity add up to a score out of 100; capitals, clickbait and heavy punctuation take points off.
- The pixel width under the headline is measured in your browser the way a desktop results page cuts a title, at about 580 pixels.
- The score is a heuristic for clarity and click appeal, written for English headlines. Search engines do not use it, and a lower score is not a ranking problem.
The background
What makes a headline work
It tells the reader exactly what they will get and why it matters to them, in as few words as that takes. Specific beats clever: “7 ways to keep a sourdough starter alive” says more than “The starter secret”.
Headlines and title tags
Your page’s headline and its title tag can differ. The headline greets readers on the page; the title tag is what results pages and AI assistants show, so it needs the keyword early and must fit in about 60 characters.
Do not write for the score
A checklist cannot judge whether a headline is true to its page. If the page does not deliver what the headline promises, readers leave, and that matters far more than any score here.
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